PathwayU by jobZology is a career path tool and degree planning software designed to guide learners in finding their purpose in education, career, and vocation. The platform uses predictive science to optimize learner success from recruitment to retirement. It provides equal career development support for all students and ensures equivalent outcomes for people of different faiths, races, and gender identifications. PathwayU offers a free version for college students, with schools investing in an annual site license based on enrollment. It can be integrated into various departments such as admissions, recruitment, advising, career services, job placement, and alumni support. The platform has received positive feedback from universities across the country.